What started as an initiative driven by Marianne Vos and her management Zeloo BV has rapidly grown to a group of 300 strong ambassadors (including all types of cyclists from grassroots to pros). Strongher is led by professional cyclists and supported by a diverse and experienced network of ambassadors who want to connect the professional and grassroots worlds, letting them learn from and inspire each other. 

The idea is to unify all the various global women’s cycling initiatives under a shared and common goal and create a community that gives women the stage to make a difference!

Strongher is this stage. It is one of the most unique and important initiatives in the history of the sport. A shared goal to give women on the bike a place to show themselves!

Alicia Bamford, founder of Queen of the Mountains has been invited to be a Strongher ambassador for her work in women’s cycling.

More information about Strongher, including events, rides and ambassadors can be found on the website Strongher website.